Snapchat Takes a Jab at Instagram and Calls Itself a ‘Camera’ in First TV Campaign

Snap is running its first TV campaign during the Final Four on TBS. The 60-second spot, “A New Kind of Camera,” aims to explain Snap’s mission to be a “camera” company and is more educational than it is entertaining. Read more at Adweek.

Categories: Advertising, Apps, Social Media, Uncategorized


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