Snapchat’s bet on augmented reality seems to be paying off

The rollout of Lens Studio, which allows anybody to create their own AR experience with a set of desktop creative tools, has been a bright spot for the company. The tool has been well-received, with over 30,000 lenses created just six weeks into its launch, with the lenses viewed over one billion times. Read more at Business Insider.



Categories: Apps, Social Media, Technology

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