According to new research by Kantar TNS, smartphone usage has fallen among 16 – 24-year olds for the first time. Read more at MarketingTech.
Day: November 5, 2017
Pop quiz: Which comes in more flavors, Baskin Robbins ice cream or the iPhone?It’s the iPhone, by almost double. Read more at The Washington Post.
As the number of internet-connected devices continues to grow exponentially, the smartphone retains its position at the top of the list. Read more at MediaPost.
Engineering students at Purdue University can track their study behaviors with Pattern, a quantified-self tool designed to help learners regulate and improve their habits. Read more at Campus Technology.
A Connected Health Conference panel discusses how data gathered from mHealth devices and messaging platforms can help population health programs refine and improve their efforts. Read more at mHealth Intelligence.
A Connected Health Conference panel points out that mHealth and telehealth tools may help healthcare providers connect with people with addiction issues, but those devices can also exacerbate the problem. Read more at mHealth Intelligence.
The vast majority of social commerce buyers are making their purchases from Facebook, according to new research from Open Influence. Read more at eMarketer.
When it comes to the number of connected devices, the counts are consistently into the billions. Read more at MediaPost.
Getting a first-time user to install an app isn’t easy. And getting that user to make a purchase within the app is even harder—and a lot costlier. Read more at eMarketer.