Target is enhancing its mobile app with beacon and Bluetooth technology that shows a customer’s location on the app’s map as they move about the store. Read more at Mobile Marketer.
Month: September 2017
Pinterest is pinning its advertising goals on more targeted categories. Last year, Pinterest acquired a deep-linking startup called URX, which has now launched a new ad product within Pinterest’s Taste Graph that surfaces over 100 billion pins based on someone’s interests. Advertisers… Read More ›
An mHealth study by USC’s Center for Body Computing argues that smartglasses can improve health and wellness and patient engagement, and they’re more comfortable than other wearables. Read more at mHealthIntelligence.
It’s time to start thinking of smart speakers as specialized products in an artificial intelligence ecosystem that potentially includes many devices, and does not necessarily include the flagship devices (e.g. Echo, Dot, Google Home). Read more at RAIN News.
A new technology could detect when people are texting while driving. Read more at The Washington Post.
New mHealth technology aims to make the “lab-on-a-smartphone” a common tool for detecting and treating diseases, connecting patients to doctors and delivering mHealth to remote areas. Read more at mHealthIntelligence.
The Mercedes-Benz Stadium in Atlanta is part of a growing trend of sports teams developing mobile-first data operations at their new and existing stadiums to secure the next generation of fans. Read more at AdExchanger.
The makers of Index are hoping they’ve created the only app you’ll need to access all your files, notes and links. Read more at TechCrunch.