Lyft is adding The Weather Channel to its growing list of third-party app integrations. You can now request a ride through the weather app, but initially only if you’re using a Samsung device. This integration syncs your calendar with the… Read More ›
Day: April 16, 2017
VR First is on a quest to jumpstart interest in augmented reality and virtual reality at schools around the world, and so the industry-supported group has pledged to create a total of 50 VR First educational labs at universities by… Read More ›
Bitmoji is the most downloaded app in five major markets: the U.S., U.K, France, Canada and Australia, according to App Annie. Bitmoji’s ascension has been swift as the digital sticker specialist wasn’t among the top 10 downloaded apps in any… Read More ›
McDonald’s is working with Snapchat on a new job application program called “Snaplications,” which lets people participate in a brand activation while applying to McDonald’s in exactly the same way as always. Snaplications, which went live in Australia, is a… Read More ›
Continuing to challenge Facebook’s ad-targeting expertise, Snap is rolling out a new ad product that tracks the relationship between online and offline conversions. Dubbed “Snap to Store,” the new effort is tailored for businesses determined to drive consumers into physical… Read More ›
New research has found that the Oculus Rift, a high-end virtual reality headset, puts people at significant risk of motion sickness. The study of 72 college students, published in the journal Experimental Brain Research, found the use of the head-mounted… Read More ›
As many as 77% of consumers rely on a mobile device when shopping in-store, significantly more than the 35% who prefer to speak to a sales associate when they have questions about a product. Read more at Fierce Retail.
Amazon and Merck are challenging digital health innovators to design an mHealth care management platform that turns Amazon Alexa into a personal coach for those with type 2 diabetes. Read more at mHealth Intelligence.