These creatives made a plastic slab to ease smartphone addiction, and it sold like crazy

“Imagine a replacement for your smartphone that’s 100 percent resistant to toilet water and never has to be charged. And it costs around $10. This magic device does exist—and it was invented by two creatives from independent agency Barton F. Graf. There is one catch: the NoPhone isn’t exactly a phone. Rather, it’s a completely nonfunctional plastic rectangle meant to help curb smartphone addiction.” Read more at Ad Week.

Categories: Technology

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